84
Fresh is a home grown Hip hop clothing label
specialising
in
customisable
clothing
for the UK’s underground cultures.
We put a lot of
effort in
supporting and pushing the underground street cultures
within the UK. Our customisable clothing has a strong
focus towards both artists and fans of these scenes;
our brand is the only streetwear fashion company
allowing you to express this by giving you the chance
to personalize your clothing with your DJ/MC/Production/Street
name professionally printed on it (helping up and
coming artists to promote their name).
We
aim to make everything about our label as fresh
and unique as possible. None of our clothes are
mass produced or made in sweat shops in far away
lands – instead, everything is hand printed
in East London. You can’t get much more home grown
than that.
Co-founder
Danny Fresh, an accomplished hip-hop DJ/producer
for several years, says "84 Fresh is unique; it
was set up to support the underground culture that
I, and many others, live. I want to contribute to
the growth of the thriving hip hop scene in the
UK. 84 Fresh was born out of my passion for music
and its culture. Our slogan says it all - 'Support
the Lifestyle' "
84
Fresh does its best to promote and showcase emerging
talent from the underground, supporting musicians,
graphic artists, dancers, events, and all other
forms of artistic talent. 84 Fresh even have their
own '84 Fresh Extended Family' of artists and DJs,
spawning from all corners of the UK,
consisting of co-founder Danny Fresh, Captain Crunch,
Medison, Disco Steve,
Skrein, DJ Excalibah, Smife, The Last Skeptik, Bare-Beats,
Tony Black,
Wolfman Jackson,
Maj
Duckworth and many more.
The alternative
lifestyles are the essence of 84 Fresh, and
our clothes reflect the underground cultures in
which we live.
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